Football icon and global superstar Cristiano Ronaldo has taken a bold step beyond the football pitch by officially entering the film industry. He has launched a brand-new, independent film studio named UR•MARV, marking a significant expansion of his already impressive business empire.
This new venture comes in partnership with acclaimed British movie director Matthew Vaughn, a filmmaker widely celebrated for directing blockbuster action films such as *Kingsman*, *Kick-Ass*, and *X-Men: First Class*. The collaboration between the sports legend and the cinematic mastermind is already generating buzz across both industries.

Ronaldo, who has consistently demonstrated his business acumen through various successful ventures, expressed his excitement over the launch of the film studio. The football legend described this move as a new chapter in his journey beyond sports, one that aligns with his passion for storytelling and entertainment.
“This is an exciting chapter for me, as I look ahead to new ventures in business,” Ronaldo stated, highlighting how this endeavor represents not only a personal interest but also a strategic move in expanding his global influence.
Matthew Vaughn, known for his dynamic storytelling and visually striking films, praised Ronaldo for his natural storytelling abilities through sports. He expressed genuine enthusiasm about their collaboration, describing Ronaldo as someone whose real-life achievements are as epic as any movie hero’s journey.
“Cristiano has created stories on the pitch that I could never have written, and I look forward to creating inspiring movies with him – he’s a real-life superhero,” Vaughn said, adding that working with Ronaldo presents a unique opportunity to bring fresh narratives to the big screen.
Although the financial terms of the joint venture remain confidential, reports indicate that the partnership is a 50-50 arrangement. The launch of UR•MARV comes at a time when the global film industry is shifting, with streaming platforms like Netflix, Amazon Prime, and Disney+ increasingly investing in independent productions and original content.
UR•MARV is expected to leverage this trend by offering dynamic, thrilling films that appeal to both traditional cinema lovers and digital-age viewers. Industry insiders see the studio as well-positioned to make a lasting impact, especially with Ronaldo’s massive global following and Vaughn’s proven creative success.
This move is only the latest in a long list of business ventures for Cristiano Ronaldo. Beyond football, he has made strategic investments in a range of industries. These include ownership in a hotel chain, a porcelain manufacturing company, and a growing media business in Portugal. Most recently, he invested in a tennis and padel club in Lisbon, showing a deepening interest in the sports and leisure sector.
At 40 years old, Ronaldo continues to defy expectations—not only with his longevity on the football field but also with his sharp focus on entrepreneurship and innovation. His ability to consistently evolve and enter new industries keeps him relevant and admired across generations.
With UR•MARV, Cristiano Ronaldo and Matthew Vaughn aim to combine the worlds of sports and cinema, creating stories that inspire, entertain, and push boundaries. Fans across the globe now eagerly await the first releases from the studio to see what this powerful partnership will bring to the screen.